Strategic Planning and Advice

RMA builds communications strategies and work plans that support your mandate and priorities and are anchored to specific programs, campaigns or activities. Our plans are solid, practical and costed roadmaps based on: clear and measurable goals and objectives; audience analysis; strong, clear messages; an effective tactical plan and evaluation framework.
 
We work in cooperation with your in-house communications specialists to provide strategic advice and coaching services to help you make the most of your public communication. We can enhance your effectiveness in communicating whether you are:

• launching a public information campaign;
• communicating within government;
• reaching out to the media;
• communicating risk;
• preparing for a parliamentary committee appearance; or
• managing a crisis.

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